# Figlix

> Figlix is a marketing planner for businesses that run their own marketing. Give it one goal and it proposes the campaign plan, writes every post and ad in the shape each platform takes, checks each one against that platform's limits, and holds everything for a person on your team to approve. Then you post it, with every field ready to copy. Figlix is in a private pilot. Made by Vritul Pty Ltd, Australia.

## Pages

- [Home](https://figlix.com/): Figlix plans a campaign from one goal, writes every post and ad in the shape each platform takes, and waits for a person to approve each one.
- [How it works](https://figlix.com/how-it-works): From one goal to a campaign pack: the brand, the plan, the posts and ads for eight channels, the approvals and the calendar, shown with a real campaign.
- [Channels](https://figlix.com/channels): The eight channels Figlix writes for, the limits it checks on each, and the picture sizes it writes briefs for.
- [Free post checker for eight platforms](https://figlix.com/post-checker): Paste a post and see where it fits as written: Facebook, Instagram, LinkedIn, Reddit, Pinterest, X, Google Ads and Meta Ads. Free, and checked in your browser.
- [Questions and answers](https://figlix.com/faq): What Figlix does, what it leaves to you, who approves what goes out, where your data is kept, and how the private pilot works.
- [About](https://figlix.com/about): Figlix is made by Vritul Pty Ltd, an Australian company, for businesses that run their own marketing.
- [Ask for early access](https://figlix.com/early-access): Figlix is in a private pilot. Tell us about your business; a person reads every request.
- [Privacy](https://app.figlix.com/privacy): What Figlix stores and does with it.

## Channels and the limits Figlix checks

- Facebook: 63,206 characters per post; 5 hashtags at most (the hashtag number is Figlix's advice, not the platform's rule). Figlix writes: Posts, each with its tracked link.
- Instagram: 2,200-character caption; 30 hashtags at most. Figlix writes: Captions and hashtags, and briefs for feed pictures, stories and Reels.
- LinkedIn: 3,000 characters per post; 5 hashtags at most (the hashtag number is Figlix's advice, not the platform's rule). Figlix writes: Posts for a business reader, with a few hashtags.
- Reddit: 300-character title; 40,000-character self-post; No hashtags. Figlix writes: A title and a self-post that says who is posting.
- Pinterest: 100-character title; 500-character description; 8 hashtags at most (the hashtag number is Figlix's advice, not the platform's rule). Figlix writes: Pins with a title and a description.
- X: 280 characters per post; 3 hashtags at most (the hashtag number is Figlix's advice, not the platform's rule). Figlix writes: Short posts that stand on their own.
- Google Ads: 30-character headlines, 3 to 15 per ad; 90-character descriptions, 2 to 4 per ad; An ad over a limit is refused. Figlix writes: A search campaign: ad groups, keywords with match types, negative keywords, headlines, descriptions and display paths, as files Google Ads Editor imports.
- Meta Ads: 125 characters of primary text before See more; 40-character headline; Longer text runs, with the rest hidden. Figlix writes: A campaign plan in the order Ads Manager asks for it: the objective, ad sets with audience, placements and budget share, and ads with primary text, headline, description and call to action.

## Answers

- What is Figlix? Figlix is a marketing planner for businesses that run their own marketing. Give it one goal and it proposes the campaign plan, writes every post and ad in the shape each platform takes, checks each one against that platform's limits, and holds everything for a person on your team to approve. Then you post it, with every field ready to copy.
- Which channels does Figlix write for? Six social platforms and two ad platforms: Facebook, Instagram, LinkedIn, Reddit, Pinterest and X, plus Google Ads search campaigns and Meta Ads campaign plans.
- Does Figlix post for me? No. Figlix prepares each item and you post it: copy each field with one click, or download the campaign pack with a file per channel. Nothing goes out unless you post it, and marking an item posted keeps your calendar true.
- Do I need to connect my social accounts? No. Everything Figlix writes works without connecting an account, and it never needs your passwords.
- Who approves what goes out? People on your team. Every post, ad and brief waits for approval from someone whose role allows it. An item sent back carries the reviewer's note to whoever rewrites it, and every decision stays on the record: who, when and why.
- Can I manage more than one brand? Yes. A workspace holds several brands, each with its own Brand Brain, campaigns and content.
- Does Figlix make images or videos? No. For every picture or video a campaign needs, Figlix writes a brief: the shot, why it works, the size and file type for the placement, a prompt for an image tool, and alt text.
- Is my content used to train AI models? No. Figlix sends your brand facts and the content you ask for to AI model providers only to draft with, and uses only providers whose terms do not allow your content to be used to train their models.
- Where is my data kept? Figlix's data and API run on Amazon Web Services in Sydney, Australia, and the web app runs on Vercel. Access tokens for any account you connect are encrypted with a key kept apart from the database.
- How much does Figlix cost? Figlix is available through a private pilot, and pricing isn't published while it runs. Ask for early access and we'll talk it through with you.
- Who makes Figlix? Vritul Pty Ltd, an Australian company. Vritul also makes Wedyesday, the wedding planning platform whose campaign you can see on this site.

## Contact

- Email: hello@figlix.com
- Early access: https://figlix.com/early-access